A large retail chain, cash&carry and wholesale food chain, is among one of the ten largest Brazilian groups in the sector, with more than seventy five operations across five regions of Brazil, has more than 13,000 employees.

Business Challenges:

• Regular price formation;
• Price management distributed in 4 regions and 3 brands;
• Battle against competition;
• Maintain list of prices in a wide range of products;
• Maximize margin;
• Work repeated with stores that have the same prices, in a growing network;

Solution:

• Regular Price Optimization System implemented RPAS - RPO-Regular Price Optimization;
• Competition rules;
• Rules between items keeping prices consistent;
• Use of Demand and Elasticity to find the best product margin;
• Create Price Zones;

Studio Z is a family business of 46-year-old which sells shoes online and through 104 stores in 16 Brazilian states. Studio Z offers more than 8,000 private and third-party brand footwear models, accounting for an average of 90,000 SKUs.

Business Challenges:

• Planning solution driven by Excel;
• Limited governance of the financial planning process;
• Impacted productivity by solution less robust;

Solution:

• Implementation of Merchandise Financial Planning Solution;
• Robust solution to support client growth;
• Agility to manage inventory changes;

• Oracle Blogs

Acting in Brazil, Argentina and Mexico, considered the biggest sports goods e-commerce of the world. With more than Forty thousand sports goods, in more than 25 categories. I’ts business includes a fashion and lifestyle segment, with the online store Zattini, and a handbags and accessories segment with the virtual and physical store Shoestock. In addition to Netshoes, Zattini and Shoestock, operates with more than 25 official soccer clubs stores, sporting brands and partners such as NBA, NFL, UFC, Puma and Topper.

Business Challenges:

• Planning solution driven by Excel;
• Monthly Planning;
• Commercial calendar implementation;
• Complex Brazilian tax system;
• Simple Demand Forecast;
• E-commerce features;
• One of the first deployments of cloud solution;

Solution:

• Implementation of the following solutions: Merchandise Financial Planning, Demand Forecasting, Assortment Planning;
• Development of margin calculation adequate for Brazilian scenario;
• Integrated solutions to the processes of customers and teams;

C&A, a fashion company focused on proposing experiences that go beyond dressing, understands and defends fashion as one of the most fundamental channels for connecting people to themselves and to the world around them. Believes in a responsible, accessible, inclusive, modern and contagious fashion - free from any and all stereotypes. A fashion, mainly, sustainable. That is why it works on a global sustainability platform that includes monitoring the entire supply network and the daring goal of 100% of our cotton being more sustainable by 2020. Driven by the belief that fashion can be a force for Good, we have broaden our points of contact with customers connecting stores, social network and e-commerce in a dynamic built to facilitate their dialogue with the brand and their access to our products. Founded in 1841 by the Brothers Clemens and August in the Netherlands, C&A arrived in Brazil in 1976 when it inaugurated the first of more than 270 stores distributed in all states and the Federal District. #C&A #innovative #diverse #bold #sustainable. Learn more about C&A in saladeimprensa.cea.com.br and our sustainability commitments and goals at sustentabilidade.cea.com.br.

Business Challenges:

Create flexibility in the increased delivery productivity;

Solution:

• Project of allocation of highly qualified personnel in the Oracle Retail Planning RPAS platfom;
• Implementation of services improvement and corrections in MFP, LP, AP, COE and RDF modules;

Marisa is the largest retail chain of women's clothing and underwear in Brazil. Marisa is in all states of Brazil with around 342 stores.

With more of 70 years of market, the brand has a strong connection with brazilian woman, following her needs and desires. The brand's proposal is to be close to the customers, offering them a fashion access with quality, versatile and cost-benefit, respecting their diversity and considering international trends. Throughout its history, Marisa is knowed and renowed for its slogan "From Woman to Woman".

In addition, Marisa is one of the pioneers of the sector in e-commerce, offering products through on online store for 20 years.

Challenges of Business:

• On Premise Version of MFP Solution;
• Limited flexibility of analysis and metrics;
• Planning view focused on a single parameter (unit of measure);

Solution:

• Implementation of Merchandise Financial Planning Cloud;
• Technological improvement;
• Processes efficiency;
• More indicators = new perspectives and planning strategies;